Privacy Policy

Effective Date: July 2021

1. Introduction

Welcome to East Coast Christmas Lights (“Company,” “we,” “our,” or “us”). We value your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, and protect your information when you visit our website eastcoastchristmaslights.com (the “Website”).

2. Information We Collect

We may collect the following types of information:

• Personal Information: Name, email address, phone number, shipping/billing address, and other information you provide when making an inquiry or purchase.
• Non-Personal Information: Browser type, IP address, pages visited, and device information collected through cookies and analytics tools.

3. How We Use Your Information

We use the collected information to:

• Process orders and provide customer support.
• Improve our Website, services, and user experience.
• Send marketing communications (only if you opt-in).
• Ensure security and prevent fraud.

4. SMS Opt-In Policy

We will not share your opt-in to an SMS campaign with any third party for purposes unrelated to providing you with the services of that campaign. We may share your Personal Data, including your SMS opt-in or consent status, with third parties that help us provide our messaging services, including but not limited to platform providers, phone companies, and any other vendors who assist us in the delivery of text messages.
All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and personalize content. You can manage cookie preferences through your browser settings.

6. Sharing of Information

We do not sell or rent your personal information. However, we may share information with:

• Service Providers: Third-party vendors assisting in customer support and analytics.
• Legal Authorities: If required by law or to protect our legal rights.

7. Data Security

We implement appropriate security measures to protect your information from unauthorized access, loss, or misuse. However, no online transmission is 100% secure, and we cannot guarantee absolute security.

8. Your Rights and Choices

Depending on your location, you may have rights regarding your personal data, including:

• Accessing, correcting, or deleting your data.
• Opting out of marketing communications.
• Restricting or objecting to data processing.

To exercise these rights, please contact us at [email protected]

9. Updates to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with the “Effective Date” updated accordingly.